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Mobile Coupons & NFC Smart Posters: Strategies, Applications & Forecasts 2009-2014 Expanded forecasting suites for Mobile coupons, NFC smart posters, NFC coupons
- Mobile coupon and smart poster campaign strategies
- ARPU analysis for NFC Smart posters
The mobile coupon and NFC coupon forecasts include retail redemption value, redemption rates, mobile coupon user forecasts and total mobile coupons and NFC coupons redeemed. For NFC smart posters, the number of smart poster users are forecast as well as the number of product information downloads and product sales from smart posters.
The report looks in depth at the key developments within the mobile coupons market over the past 12 months and a number of key interviews with leading mobile coupon vendors, coupon scheme operators and mobile marketing agencies are presented.
Key questions answered by this report:
- How many mobile subscribers will use their mobiles to redeem coupons over the next five years?
- Which will be the leading regions in the market in 2014?
- What will be the size of overall mobile coupon redemption values?
- How large will be the NFC coupons and smart posters ARPU opportunity?
- What are the trends, drivers and constraints affecting the development of the market?
- What will be the regional trends in mobile coupon values over the next five years?
- How are mobile coupons currently being used by brands and merchants around the world?
Published By: Juniper Research Limited
Date Published: Jan 2009 * * * * * * Worldwide Smartphones The worldwide smartphone industry is one of the few that has successfully weathered the current recession; in fact, smartphones actually seem to be recession-proof. But while the number of smartphones continues to grow, so does the number of smartphone OSs, so much so, that 2010 looks like it will be a pivotal year for the survival of smartphone OSs.
This report looks at smartphone trends, including operating systems, hardware content, and consumer preferences, and backs up these trends with a smartphone forecast, regional forecast, a forecast for each major smartphone OS, and forecasts for smartphones with GPS, picoprojectors, accelerometers, image sensors, Wi-Fi, and Bluetooth. Also included are survey results on what features users want in their smartphones, and a bill-of-materials for a typical smartphone.
Published By: In-Stat
Date Published: Jan 2009 * * * * * *
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