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Mobile Proximity Services

Berg Insight - 5/1/2008 - 120 Pages - ID: BRG1782784

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Abstract   |   Table of Contents

Mobile Proximity Services is a comprehensive report analysing the evolution of NFC applications for mobile devices.

This strategic research report from Berg Insight provides you with 120 pages of unique business intelligence and expert commentary on which to base your business decisions.

This report will help you understand the dynamics of:
  • NFC technology and its applications in the mobile environment.
  • Contact-less payment solutions transforming the handset into an electronic wallet.
  • Ticketing solutions enabling transport operators and event organisers to distribute digital tickets.
  • Mobile coupon solutions creating new opportunities for retailers in mobile marketing.
  • The ecosystem required for the creation of a flexible infrastructure for mobile proximity services.
  • Potential business roles for operators and other mobile industry players.
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