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Mobile Widgets 2009: Portable Applications on Mobile PlatformsMind Commerce Publishing - 11/1/2008 - 76 Pages - ID: CCJQ1977163
Abstract | Table
of Contents
Mobile Widgets are beginning to take over the mobile industry and will change the way we use our phones forever. Less than a decade ago our phones changed from portable telephones into mobile computing platforms providing us with a variety of information at our fingertips. This paradigm shift has changed the industry in broad sweeping strokes. It has changed carriers, attracted software and hardware companies, even created its own standards for web development. The largest of carriers are changing policy, rate plans, and network access to accommodate the growing market. Software giants like Microsoft, Apple, Google, Sun, and others have millions of dollars invested in their mobile operating systems. Hardware manufacturers are finding new and innovative ways to make viewing and using our new mobile platforms more intuitive.
The exponential growth of this industry has turned it into a breeding ground of innovation, with new ideas being released to consumers almost daily. The marketplace and its leaders changes year by year. Only a short while ago Motorola was the dominant force in the market. Palm and the PalmOS used to dominate the mobile PDA OS space along with Mobile Widgets, now Palm ships many devices with Windows Mobile. Apple took the industry by storm with their foray into the mobile space with the iPhone, and once again Mobile Widgets changed.
Who will be the big players in the future? What is this year's Killer Application? How will Mobile Widgets change our daily lives? What platforms are strongest for development of Mobile Widgets? How is developing for mobile platforms different than other application development? This report addresses these questions and provides a foundation for understanding Mobile Widgets and the direction of developing applications on mobile platforms.
Key Findings
- Mobile Widgets can be based upon hardware, native code, portable code, and web based applications.
- Successful hardware platforms one year may be replaced by newer hardware innovations the next.
- WAP, WML, J2ME while still important, are being replaced with more traditional application development and web applications.
- Mobile browsers are evolving to rival their desktop counterparts.
- Dynamic web technologies such as AJAX, Flash, and soon Silverlight are finding their way into mobile platforms.
- The ARM processor platform is currently the dominant processor architecture of today's smart phones.
- Successful Mobile Widgets no longer need to come from handset manufacturers or wireless carriers.
- The Mobile Widget market's growth rates and recent innovations are predicted to continue to grow while other parts of the economy show signs of slowing down.
- Mobile Widgets are impacting how carriers and hardware vendors do business, causing changes that serve the Mobile Widget marketplace.
Target Audience
Wireless carriers: Carriers will want to understand the dynamics of mobile application development in order to ensure their networks can deliver what their subscribers ask.
Mobile handset manufacturers: With innovative applications that leverage new hardware features of handsets, manufacturers may want to include features that Mobile Widgets take advantage of.
Business application providers: Many of the highly successful Mobile Widgets target business and its mobile needs.
Mobile application developers: The market is changing and even experienced developers will need to keep up with changes.
Network hardware vendors: As the needs of mobile applications change, so will their demands on the networks that support them.
Marketing professionals: The mobile market is a large resource for marketing that has great potential for mobile advertising.
Handset accessory manufacturers: Many Mobile Widgets leverage new hardware features of today's modern handsets, accessory manufacturers can extend a devices feature set.
Web developers: Soon many popular web sites will be accessed by thousands of mobile users, web developers will need to know what those devices are capable of viewing.
Any industry that uses mobility, data, or other leading edge technology: It's quite possible that Mobile Widgets will be developed for markets as yet unrealized by the mobile industry.
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