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This highly anticipated fifth edition mobile adult report explores the key drivers to the market including increases in mobile internet adoption and digital distribution, improved handset UI (user interfaces) and more favourable operator attitudes to adult content.
The report includes six year regional forecasts on text based mobile adult services, as well as one off downloads of mobile adult content, subscription services to mobile adult content and mobile adult video chat services. Each forecast is split by user numbers, levels of usage, average service pricing and total service revenue.
The report also includes an analysis of billing models e.g. credit card billing and operator billing and features case studies of portal based adult services as well as a number of key hurdles to deployment and monetisation including service localisation and the issue of freely available online adult content.
Key questions the report answers:
- What are the key drivers of mobile adult services?
- What are the prospects for video chat services on the mobile?
- In which markets have mobile adult services been most successful thus far?
- Which players in the mobile adult value chain generate the largest shares of revenue?
- Who are the leading players in the mobile adult industry?
- How much are mobile adult services worth in 2008, and how much will they be worth in 2013?
- Which billing methods and business models are most prevalent in the mobile adult industry?
- How have operator attitudes to mobile adult content changed in recent years?
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