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Future Mobile Handsets (11th edition)Informa Media and Telecom - 12/1/2009 - 420 Pages - ID: INFM2515375 | | Publisher Purchase Options |  | Hard Copy Mail Delivery | $5,240.00 | Add to cart  | | PDF E-mail From Publisher 1-5 User License | $7,860.00 | Add to cart |
Abstract | Table
of Contents
As the global economic conditions impact
on consumers’ spending patterns, one of
the casualties is a reduction in handset
replacements. The resulting dip in handset sales
means that levels won’t recover until 2012,
forcing handset manufacturers to scale back
the size of their portfolios and look at ways to
differentiate their products and cut costs.
Now in its 11th Edition, Future Mobile Handsets
is the definitive guide to the worldwide handset
market. For over a decade senior executives have
relied on its unrivalled coverage, in-depth analysis
and reliable forecasts as their preferred information
source on the market.
Just some of the current industry-critical issues
covered in this new edition include:
- Who are the major players in the handset value
chain and why?
- What are the latest segmentation trends and
strategies?
- Where could opportunities from the global
downturn emerge?
- Which features, technology and software are
offering a competitive edge?
- Just how much has the global recession affected
the outlook for handset sales?
Please Note: Informa requires that clients sign a confidentiality agreement prior to fulfillment of all orders. Fulfillment may take 2-3 days after receipt of form.
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